Consulenti in Proprietà Industriale e Intellettuale
Consultants In Intellectual Property
Fax. +39.02.48008343 - +39.02.48002648
Cod. Fisc. P.IVA - VAT REG. N. 09899330154
We manage the protection of exclusive rights on the web, from the registration of domain names corresponding to house trademarks in various countries around the world, to online watching instrumental to brand protection in the virtual world.
Racheli assists its clients in defining the strategy for protecting their property rights on the web, primarily through the registration of generic and geographic top-level domain names, containing a second-level domain corresponding to the house trademark and trade name, in Italy and in the countries of current or potential business, as well as through the creation of their company’s social media accounts to go along with their official/corporate website.
We provide consultancy and assistance to protect in an integrated way the client’s exclusive rights, in the digital world, web, and social marketplace, through evolved and updated web strategies and technologies.
The domain name is an independent, atypical distinctive sign. It is prohibited to register a trademark in Italy to that is identical or confusingly similar to a business, company or trade name, or domain name used in the trade, that is already known to the relevant public, wheresuch reputation has more than local significance.
Likewise, it is prohibited to adopt a business, company or trade name, or domain name used in the trade, that is identical or similar to a third-party trademark, where a likelihood of confusion may arise. Therefore, before registering a domain name it is advisable to check the availability by means of special integrated prior searches between company names, trademarks, and domain names.
Domain name registration is guided by two basic principles: the “first come, first served” principle, under which the domain name is assigned to the first user who applies for it, and the principle of domain uniqueness, under which once a domain is assigned no one else will be able to register and use it, as it is not technically possible for two identical domains to exist. A domain name can be registered by both legal and natural persons.
Registries require a declaration made by the registrant of assumption of full civil and criminal liability in the use of the domain name.
We manage the registration of domain names all over the world, assisting our clients in the registration procedure according to the different requirements, modalities, and terms, provided by the various competent bodies and offices. We guarantee, where mandatorily required, the possibility of assigning the domain name to a local entity; we can also offer this service complete with redirection of the new domain to the official website or other website chosen by the client.